Good For All News - CONSERVATION


CALLING ALL FRIENDS OF CHIMPANZEES! The Jane Goodall Institute is so excited to join you in celebrating the very first annual World Chimpanzee Day coming up this July 14th! JGI, along with JGI’s Roots & Shoots programme and other NGOs across the globe, will celebrate this day in honour of the anniversary of the day when Dr. Goodall first stepped onto what is now Gombe National Park, Tanzania, to study our closest living great ape relative. Dr. Goodall’s initial research on wild chimpanzees has become the longest-running research on wild chimpanzees (or any primate) in the world, and has yielded decades of innovative data shaping the way we see the species, ourselves, and our relationship to the rest of the animal kingdom. From the 1960s to today, and from Dr. Goodall to you, there’s so much you can do for chimpanzees!


As World Chimpanzee Day approaches, we want you to be a part of Team Jane, and/or host an event for WCD! Team Jane is a network of individuals (just like you) raising money for the Jane Goodall Institute’s work to accomplish Jane’s vision by protecting species, their habitats, and improving the well-being of people around the globe. The beauty of Team Jane is that not only do you get to #BeLikeJane, but you get to do so anyway you like! It’s incredibly easy to start - and share your success with us!

Team Jane for World Chimpanzee Day:

There are many possibilities to explore when creating a fundraising campaign through Team Jane, so whether you’re more of an outdoorsy/active kind of organiser and want to plan a marathon, or you’d rather throw a party and school all your friends in a jeopardy tournament to show off your chimpanzee knowledge, or bake up a selling storm - we’re here to help! With the Team Jane World Chimpanzee Day Kit, drumming up supporters for the movement to protect our closest living relative will be no sweat. Also, other information about chimpanzees and the Jane Goodall Institute can be found by exploring JGI’s website.


The World Chimpanzee Day Team Jane kit includes an informative one-pager, example letter, email, and social text for Facebook, Instagram, and Twitter, and much more information via the WCD page, for all your Team Jane WCD needs. Using these tools can help you reach your fundraising goal and be a part of Jane’s mission to further protect chimpanzees and their habitats. All of these resources can be used to promote your campaign in different ways!

The one-pager has tips and background info on JGI and the threats facing chimpanzees today. The sample letter and email included are easy ways to spread the word on behalf of chimpanzees with your networks. If grassroots campaigns are more your style then the sample social media text for Twitter, Instagram, and Facebook, will help you stand out on your friend and follower feeds! Using these samples to post or share regularly is a great fundraising tactic , but please don’t forget to tag #TeamJane and @janegoodallinst so we, and everyone involved in the movement, can see and share your hard work!

World Chimpanzee Day, this July 14th, represents a rallying cry to our allies in every corner of the world to join us in protecting our endangered friends both inside and outside of captivity. As we honour the day Jane began her own work nearly 60 years ago and JGI’s mission to save chimpanzees, we recognise the passing of her torch as she ushers in a new era for crusaders of animal rights and conservation, just like you. With the population estimates of chimpanzees throughout Africa dropping to just 18 – 35 % of what the population was at the turn of the 20th century, every action taken to further Jane and JGI’s cause to protect these kind, sensitive creatures counts. So let’s celebrate World Chimpanzee Day by supporting both Jane’s discoveries, JGI’s more than half-century of research and the amazing creatures she shared with the world!