40 years ago Dr. Jane Goodall founded an organisation that now leads an environmental movement with brilliant solutions to some of the most pressing issues of our time. Join us in support and celebration of the Jane Goodall Institute's hopeful vision for a greener future, and discover how each of us can take action on behalf of all living things today, tomorrow, and beyond.

As a young woman, Jane Goodall introduced us to the world of chimpanzees as our closest living relatives, and revealed our connection to all living things. Fueled by a goal of a more peaceful world for people, animals and the environment, the Jane Goodall Institute has been Jane’s vision realised for 40 years, and will continue to evolve toward this dream for years to come. Widely recognised as “Nature’s Agent” and the foremost conservationist of our time, Dr. Goodall’s work on behalf of nature, humans and animals, has always been backed by the latest science and powered by hope in action. From a wish to expand chimpanzee research, to a dream of developing holistic conservation programs which improve the lives of people and wildlife, Jane’s Institute has grown in profound and outstanding ways. And we’re just getting started!

The Jane Goodall institute has been taking conservation to tomorrow and beyond since the very beginning. Understanding the ways in which humans and the environment are inextricably linked, Jane and those who helped her develop the Institute created TACARE, a revolutionary integrative conservation framework. From those initial growing years, JGI and Jane have worked to make sure that all of what we build has the best possible outcome for all living creatures and the environment. Our nine program areas are structured and interrelated like their own ecosystem, each playing a vital role in helping the planet and building harmony.

Creating a future of green depends upon things like supporting Sustainable Livelihoods: a way to provide people in critical conservation sites in Africa with alternative income through agroforestry and beekeeping, along with other professions, to reduce logging, grow green economy and save wildlife. It also depends upon building community and believing in the future through our Girl’s Scholarships and Gender, Health & Conservation initiatives – focusing on keeping girls in school, and helping families, young people and adults live healthy and informed lives. We don’t stop there, and have continued our Primate Research in Gombe, along with pushing the boundaries of Conservation Science with the most forward looking satellite and cloud mapping available. The array of programmes and projects has been more successful than we could have ever truly foreseen, and we cannot wait to take them further. Learn more about our programmes, ways to get involved, and support our efforts.

Today, the organisation she founded 40 years ago leads an environmental movement with brilliant solutions to some of the most pressing issues of our time. This mission on behalf of the earth we call home and all of its creatures has always been driven by the latest technology, dynamic collaborations, and fueled by people inspired by Jane’s grace and tenacity around the world. Join us in support and celebration of Jane and JGI’s hopeful vision for a greener future, and discover how each of us can take action on behalf of all living things today, tomorrow, and beyond.

The things that inspire us and those that inspire are everywhere. They are sometimes unexpected, and on some rare occasions, inspire more individuals than was ever thought possible.

Dr. Jane Goodall is one of those people.

Compassion for animals and a passion for the environment may seem like commonplace now, but prior to a young pony-tailed girl reaching her yearning fingertips to touch the mirroring hand of an infant chimp in Gombe, it was certainly not. Dr. Jane Goodall helped us rethink our relationships with the other lives with whom we share this planet, and reshaped our responsibility towards them. Her words, her drive, her inner peace and her connection to all living things, captured the imagination. Today, Dr. Goodall continues to inspire millions to make change, by being the change.

Every single day, Dr. Goodall and the staff of the Jane Goodall Institute hear stories about how Dr. Goodall’s life, work and message have caused them to take action or feel moved in some way. The stories speak of what can be accomplished today for a more harmonious planet tomorrow: a future of green.

What if we could amplify these stories and make that future a reality?

“We still have a long way to go…If only we can overcome cruelty, to human and animal, with love and compassion we shall stand at the threshold of a new era in human moral and spiritual evolution—and realize, at last, our most unique quality: humanity.”

Hope in Action

In honour of the Jane Goodall Institute’s 40th anniversary, Jane Goodall’s Hope in Action campaign calls upon people everywhere who have been inspired in some way by Dr. Goodall’s message of hope, to share their stories. We want to celebrate all of you who are leaders and drivers of conservation, environmentalism, innovation and positivity, making the world better for people, animals, and the environment. You move us, and it’s time to show the world what the future of green looks like!

We want to know how Dr. Goodall has inspired you and what you’ve done as a result of that inspiration. As we tether each of your stories of hope into a constellation of action, YOU will inspire even more good. With a massive galaxy of those stories, we’ll shine on into a more brilliant tomorrow and beyond.

How to Put Your Hope Into Action

Share your tale of achievements for the benefit of people, animals, and the environment. The way in which you have turned a hope you have for living things into a postive action.

By sharing you enable us to take it even further, and you may be highlighted on our website, social media or other platforms! With each story, we are building and expanding an action for good community of all ages, and we want you to be a part of it.

Don’t forget to also share your stories on social using #HopeInAction

A Hopeful Future

The environment, wildlife, humanity — all of that which Dr. Goodall showed to be so intrinsically interconnected —is in crisis. It is up to all of us to do something about it. True change is made up of little instances of doing good – whether it’s speaking out that there’s something wrong with the environment in your community, turning a few empty plots of land in a food desert into a place to grow, or speaking out against someone, though it is difficult, when they are endorsing hate; you can be the start of something infinitely worthwhile. Dr. Goodall believes every little action added up can make a huge difference. So whatever the action, no matter how insignificant it may seem – tell us!

The more we share these stories, from every busy city to the most remote corners of the world, the more we can activate millions to carry on Jane’s work and engage the next generation to defend this planet we all call home. Help us show the world how we can each make a difference, and chart the course for the next 40 years.

Here’s to each of you – the do-ers and the builders of tomorrow!

The power of Jane’s vision and our mission goes beyond simply the work; It is about something much more unique and powerful. To describe what Dr. Goodall’s impact has been, and to think about where JGI is going, we’ve had some of our favourites tell us how Jane has inspired them and what they’ve done with that inspiration. It’s called Hope in Action, and you can be a part of it, too!

Quotes About Dr. Goodall’s Inspiration in Action :

Kristin Bauer, actress (True Blood, Once Upon A Time)/ activist/ IFAW ambassador -

"Jane has led a genuine life, a combination of passion, caring, expertise, extreme persistence, all in a package of hope. For those of us hoping to help others, she is an icon, a beacon for us, a model to follow that is so desperately needed, much like a lighthouse is to a ship at sea.”

Mary Lewis, VP & assistant to Jane Goodall PhD, DBE Founder – the Jane Goodall Institute  & UN Messenger of Peace -

“27 years ago I met Jane Goodall at a Conoco Inc. meeting in Arizona. Within weeks I was volunteering time for JGI. I’ve witnessed the birth and growth of Roots & Shoots, the amazing journey of TACARE, and since 1995 have been privileged to work with one of the world’s most amazing women. Thank you Jane for so many exciting years.“ 

Brad Meltzer, author “I am Jane Goodall”, host of History Channel’s ‘Decoded’ -

“Everyone has a legacy. Jane Goodall’s isn’t just her work with chimpanzees, or how she changed the way we study animals. She also inspired me to write a book about how much we all have in common — and how we need to share this beautiful Earth. “I am Jane Goodall” is her story. And also all of our stories. Today, we’re all part of her legacy. Healthy and happy 40th! And thanks for proving ordinary people do change the world.” 

Lilian Pintea, VP of conservation science, the Jane Goodall Institute - 

“Jane inspired me as a conservation scientist to work towards converting cold data into meaningful stories that not only inform but also inspire, and help reconnect our clever brains with our human hearts to stop the destruction of live on our planet and make better decisions for people, environment and all living things.“ 

Laurel Watkins, youth programmes grant manager, the Jane Goodall Institute US -

“Jane Goodall has inspired me since I was a young girl. Not only does her Roots & Shoots program (which I was a part of for many years) give a voice to young activists, but her journey gives hope to female scientists and empowers any passionate individual to defend the natural world".